Hi !
Prospect’s Objections are mostly viewed as failure. They aren’t fun and they’re all part of the freight broker profession.
Objections can be an ego blow, but they’re an ego boost after you change your questioning.
The more successful you are, and the more objections you’ll face.
When you think of objections THIS way, they’re a badge of honor.
Dealing with objections and using them as fuel are key to your success.
