Hi !
Sales prospecting, the process of identifying and reaching out to potential freight prospects, is a critical aspect of your sales strategy.
To adapt and thrive in 2024, I've gathered 10 cutting-edge sales prospecting statistics along with key takeaways and actionable
tips to utilize.
These statistics empower you to make informed decisions, and supercharge your freight sales prospecting efforts.
When you practice, master and implement
them, 2024 will be your best year yet.
Let's continue with statistic #3...
Video Prospecting Is 10 Times More Likely To Elicit A Response From A Prospect Than Text-Based Outreach.
Key Takeaway: Video is a powerful tool for building trust and rapport with freight prospects. It adds a human touch to your outreach, making you more relatable.
Tip: Don't overcomplicate it. You don't need a professional studio setup. A short,
personalized video shot on your smartphone can be incredibly effective. Keep it genuine and to the point.
One of the most important skills that freight brokers must MASTER is the skill of video.
Continue increasing your video audience to grow stronger and build longer-lasting relationships with your prospects and customers in 2024.
Learn it, practice it and master it. That's the secret to success in life and your freight business in 2024!