Hi !
The process of identifying and reaching out to potential freight prospects is a critical aspect of your sales strategy.
To adapt and thrive in 2024, I've gathered 10 cutting-edge sales prospecting statistics along with key takeaways and actionable tips to
utilize.
These statistics empower you to make informed decisions, and supercharge your freight sales prospecting efforts.
When you practice, master and implement them,
2024 will be your best year yet.
Let's continue with statistic #8...
40% of freight brokers and agents struggle with lead quality issues in their prospecting efforts.
Key Takeaway: Not all leads are created equally. The quality of your leads matters as much as the quantity.
Tip: Invest in lead scoring and qualification processes to ensure that you're focusing your efforts on leads with a
higher likelihood of conversion. Quality over quantity must be your mantra.
One of the most important skills that freight brokers must MASTER is continually reaching out to freight prospects and customers.
Continue reaching
out to grow stronger and build longer-lasting relationships with your prospects and customers in 2024.
Learn it, practice it and master it. That's the secret to success in life and your freight business in 2024!
