Hi !
As a freight sales professional, your success hinges on your ability to master the art of selling freight. While there is no one-size-fits-all formula for success, understanding the science of timing, combined with impeccable techniques and psychological insights will significantly enhance your conversion rates. Here is my Fourth of 12 Tips to SMASH your Freight Sales Targets.
4) Connect OUTSIDE Of Office Hours
Most of your freight prospects are the busiest during office working hours (Monday - Friday 9-5), yet this is the time most freight brokers are hired and told to work.
This is why you struggle to reach most of them.
What this does is create an opportunity, and top performing freight folks all over the world prospect and follow up OUTSIDE of office hours.
It might be making calls, sending emails or messages between 07:00 - 09:00 or sending them between 17:00 - 19:00.
Many decision makers will still be at work during those times, but a lot less likely to
be in meetings or wrapped up in work tasks and so can often be more responsive, answering calls and more likely to reply to you.
Your persistence, dedication, and commitment to mastering this craft will pave the way for triumph, turning cold leads into warm relationships and freight prospects into loyal freight
clients.